Terms of Service

Media CW is a software development and digital marketing company. We design, build, host, and market direct-booking websites for short-term rental property owners. Our services include website design and development, calendar synchronization, payment integration setup, search engine optimization, paid advertising management, and email automation.

We provide software and marketing services only. We are not a property management company, a booking agent, an insurance provider, or a party to any rental agreement between you and your guests.

Media CW is not liable for guest damage, property damage, lost or stolen items, guest injuries, booking disputes, payment disputes, cancellations, no-shows, or any interaction between you and your guests. We build and maintain the software and marketing tools — we do not vet guests, manage bookings, collect keys, inspect properties, or mediate disputes.

You are solely responsible for screening guests, setting house rules, managing check-in and check-out, handling guest complaints, and pursuing any claims for damages. Any security deposit or pre-authorization we help you collect through Stripe is a tool we provide — the decision to charge a deposit, the amount, and any dispute resolution remains entirely your responsibility.

You agree to indemnify and hold Media CW harmless from any claims, damages, losses, or expenses (including legal fees) arising from your rental operations, guest behavior, or use of the booking platform we build for you.

We use Stripe to process payments and pre-authorize security deposits on the booking websites we build. A pre-authorized security deposit places a temporary hold on the guest's card — it is not a charge unless you capture it. Stripe's terms, fees, and hold-release timelines apply and are governed by Stripe's own policies, not Media CW.

You are responsible for determining the deposit amount, deciding when to capture or release a deposit, and handling any disputes through Stripe's resolution process. Media CW does not hold, escrow, or guarantee any deposit funds.

Media CW does not provide, sell, or arrange insurance. We strongly recommend that property owners maintain a dedicated short-term rental insurance policy (such as those offered by Proper Insurance, Stably, or similar providers) and verify that their existing coverage extends to short-term rental activity. Any insurance requirement you choose to enforce with your guests (e.g., requiring proof of a policy) is your decision and your responsibility to verify.

Setup fees are due before work begins. Monthly hosting and maintenance fees are billed in advance and are due on the same date each month. Late payments may result in suspension of services, including your website and booking system. All fees are non-refundable except as required by law.

Third-party costs — including domain registration, hosting add-ons, Stripe processing fees, advertising spend, and paid software subscriptions — are billed directly to you by those providers and are not included in Media CW fees unless explicitly stated in your service agreement.

To enable us to provide our services, you agree to:

• Provide accurate property information, photos, and content in a timely manner
• Maintain your own short-term rental insurance and comply with local regulations
• Keep your calendar and availability accurate to avoid double-bookings
• Respond to guest inquiries and manage guest relationships
• Grant and maintain access to necessary accounts (domain, hosting, calendars, ad platforms)
• Ensure your rental activity complies with all applicable laws and platform terms of service

Upon full payment of all setup fees, you own the content you provide (photos, property details, branding). Media CW retains ownership of the underlying website framework, templates, and proprietary code we develop. We may showcase your website in our portfolio and marketing materials unless you opt out in writing.

Either party may terminate services with 30 days' written notice. Upon termination, you remain responsible for any outstanding fees. We will provide reasonable assistance in transferring your domain and content to a new provider. If you terminate before the end of a prepaid period, no prorated refund is owed unless required by law.

Our services are provided "as is" and "as available." We do not guarantee specific booking volume, search rankings, advertising performance, or revenue results. Marketing outcomes depend on many factors outside our control, including market conditions, competition, and property appeal.

To the maximum extent permitted by law, Media CW's total liability for any claim arising from our services is limited to the amount you paid us in the three months preceding the claim. We are not liable for indirect, incidental, special, or consequential damages, including lost profits, lost bookings, or damage to your property or reputation.

These Terms are governed by the laws of the State of New York, without regard to conflict-of-law principles. Any disputes will be resolved in the courts located in Suffolk County, New York.

We may update these Terms from time to time. We will post the updated version on this page with a revised "Last updated" date. Continued use of our services after changes constitutes acceptance of the updated Terms.

If you have questions about these Terms, contact us at:

Media CW LLC
Smithtown, NY 11787
Email: info@mediacw.com